October isAdopt a Shelter Dog Month, a time to shine a light on the thousands of dogs waiting in shelters for a second chance. For many of them, life behind kennel doors can feel overwhelming—loud noises, unfamiliar faces, and long stretches of boredom.Some bark nonstop, others pace endlessly, and some simply shut down.

I still remember a dog named Daisy—a shy, brown mixed breed who trembled in the back of her kennel. Every visitor passed her by becauseshe never wagged her tail or made eye contact. But when a volunteer started giving Daisy frozenchew toys filled with broth, her world shifted. Chewing gave her comfort. Scent games sparked curiosity. Within weeks, Daisy began greeting people at her kennel door. A month later, she found her forever home.

That’s the power of enrichment. It turns anxiety into hope. And for shelter dogs, it can mean the difference between being overlooked and being adopted.

What Does “Enrichment” Really Mean for Dogs?

Enrichment is more than toys—it’s about meeting a dog’s natural needs. Dogs were born to sniff, chew, explore, and solve problems. When they’re stuck in a kennel all day, those instincts have no outlet, and stress builds.

Examples of enrichment:

  • Food puzzles and treat-dispensing toys– Give dogs a “job.”

  • Chew toys andfrozen treats – Relieve stress and boredom.

  • Scent games– Hide snacks or toys to spark curiosity.

  • Training games – Boost confidence with simple cues.

  • Environmental variety – Rotate toys or change the kennel setup for novelty.

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Why Shelter Dogs Need Enrichment More Than Ever

Life in a shelter is overwhelming. Even with loving staff, the noise, confinement, and constant turnover of animals can feel chaotic. Common stress behaviors include:

🦮 Pacing in circles

😩 Excessive barking or whining

🐶 Over-grooming or licking paws

😔 Withdrawal or shutting down

Without enrichment, these behaviors worsen. Sadly, potential adopters often misinterpret stress as a bad temperament. I’ve seen dogs dismissed as “too hyper” or “too shy,”when really, they just needed mental stimulation and outlets for energy.

It’s safe to say- we are obsessed! With foster pups in and out of my house all the time- and two VERY high energy pups of my own- I’m always looking for things to keep pups busy and content. These are a lifesaver! If all they did was keep my pups busy for 45 minutes (!) that would be enough- but they are also SO easy to clean, are flat on the bottom so they are easy to put in the freezer (no more balancing thing between the frozen peas and popsicles), and you can put absolutely anything in them! I ordered four to start- but I will be ordering more because we have a foster pup with an adoption pending and I want to send her to her forever family with her favorite Freezbone!

The Science Behind Enrichment

Research shows enrichment lowers cortisol (the stress hormone) in dogs. High cortisol keeps dogs anxious, restless, and more prone to illness. When enrichment is added:

💤 Dogs sleep better

🤗 They show calmer, friendlier behaviors

🔄 They adapt more quickly to change

❤️🩹 Their overall health improves

Shelters that implement daily enrichment often see shorter stays and higher adoption rates.

Adding a simple, consistent tool likeFreezbone to your dog’s routine can recreate the same calming benefits at home. The act of licking and chewing on afrozen Freezbone helps release endorphins, reduce stress, and promote natural relaxation.

I began fostering my dog through a local rescue over 18 months ago. She had been at the rescue for a year, but also in four different homes. For one reason or another, she kept coming back. The last time was the last straw, her anxiety was through the roof and she needs stability. So... I took her home. One of the primary activities that helped her learn to relax was stuffed food toys. We started with Kongs, which we still use, but she is a pro at them now. I have tried a few other toys, but so far, I love Freezbone the most for many reasons. Freezbone is much easier to stuff, clean and keep in the freezer. My dog also loves them because I can put more interesting things them. I haven't timed her on how long it takes to finish versus a Kong or other toy, but I feel like she works pretty long and I can make it tougher if needed.

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And see how daily enrichment can transform your dog’s behavior and well-being.

Shelter Enrichment in Action

I’ve watched simple activities transform entire kennels:

  1. Frozen Treats and Chews – Yogurt or broth-filled toys kept dogs calm for hours.

  2. Puzzle Feeders – Turned mealtimes into brain games.

  3. Volunteer Play Sessions – A quick game of tug or fetch boosted mood.

  4. Calming Music – Soft classical tunes helped settle anxious pups.

Dogs like Daisy—who once hid in fear—became more approachable and adoptable simply because someone gave her a chance to play and relax.

Bringing Enrichment Home

If you’ve adopted a rescue or are planning to, enrichment shouldn’t stop at the shelter door. In fact, it’s even more important during the transition into a new home.

  • Chew toys and frozen treats provide comfort during stressful moments.

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  • Hide-and-seek games let dogs use their noses and burn energy indoors.

  • Short training sessions strengthen your bond and build trust.

  • Quiet zones with enrichment toys help shy dogs decompress.

Remember: enrichment isn’t about spoiling your dog. It’s about helping them feel safe, confident, and happy in your world.


Q&A: Common Enrichment Questions

Q: My rescue dog is too anxious to play. Where do I start?
A: Start with something soothing like a frozen chew or lick mat. Once they’re comfortable, slowly introduce puzzles or training games.

Q: How much enrichment is enough?
A: Think variety, not marathon sessions. Even 10 minutes of puzzle play or scent work can calm and engage a dog.

Q: What if my dog destroys every toy?
A: Choose toys designed for their chew strength and always supervise until you learn their habits. Many shelters categorize toys by chew durability for this reason.

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Key Takeaways

  • October is Adopt a Shelter Dog Month—an ideal time to highlight the power of enrichment.

  • Shelter dogs facehigh stress that often looks like “bad behavior.”

  • Enrichmentrelieves anxiety, builds confidence,andincreases adoptability.

  • Activities like frozen chews, puzzles, and scent games are simple yet powerful.

  • Adopters can carry enrichment home to help dogs settle and thrive.

  • Real dogs—like Daisy—prove that enrichment changes everything.

Final Thoughts

Every anxious shelter dog has the potential to shine. I’ve seen it firsthand—when stress meets enrichment, transformation begins. Dogs who once cowered in kennels start wagging tails, making eye contact, and showing the personalities that were hidden beneath fear.

This October, let’s celebrate Adopt a Shelter Dog Month by recognizing the role enrichment plays in giving these dogs a chance at happiness.